Categories: Case Study

End-to-End Real Estate CRM & Property Search Platform with ASP.NET MVC

Achieving faster deal closures and improved agent performance starts with the right technology foundation. With deep domain expertise in real estate software development, Infomaze delivers custom SaaS solutions built around client-specific processes.

Our advanced real estate SaaS solution, integrating property search, analytics, and a fully customized CRM enabled clients to achieve faster deal closures, improved agent productivity, and an enhanced customer experience.

Client Overview

Our client is one of the leading real estate technology solutions providers in the U.S. Their solutions serve property buyers, sellers and agents. They managed millions of listings and wanted a system that could combine high-performance search, agent productivity tools and advanced analytics. Their vision required more than just an off-the-shelf real estate SaaS solution and they needed a partner to develop a tailored platform.

Challenges in Real Estate Technology Solutions

Our client came to us with specific challenges that were affecting their day-to-day operations, agent performance, and overall customer experience:

Inflexible Off-the-Shelf CRMs

They had tried generic CRMs but those could not handle critical workflows like property cataloging, buyer-seller matching, or commission tracking.

Limited Mobile Accessibility

Field agents often struggled in the absence of reliable mobile access to property listings and lead data, leading to missed opportunities.

Slow Comparable Reports

Generating comparable sales history reports took over 2 minutes, frustrating agents during client meetings.

Inefficient Property Search

With more than 40M listings, their search system was too slow and inefficient, leaving users dissatisfied.

No Map-Based Search or Geofencing

Without modern features like map-based search and geofencing, it was difficult for users to narrow down properties in specific areas.

Infomaze’s Real Estate Technology Solution:

We took a consultative approach, analyzing client workflows and developing a custom ASP.NET MVC solution. As a globally trusted ASP.NET development team, we ensure every layer of the platform is optimized for performance, scalability, and usability.

Custom Real Estate CRM Development

Our development team built the backend with ASP.NET MVC and Entity Framework Core, ensuring robust data handling and modular design. The centralized CRM enabled:

  • A unified property catalog with advanced filters.
  • Deal pipeline visualization with automated lead tracking.
  • Real-time dashboards for agent and sales performance.
Automated Workflows & Commission Management

Using the ASP.NET MVC framework, we automated core processes for seamless integration and improved efficiency.

  • Commission calculations executed automatically.
  • Digital contract approvals with full transparency.
  • Compliance-ready workflows for smooth operations.
Mobile-First Real Estate App Development

To support field agents, we built a Xamarin-based mobile CRM app with offline sync, directly integrated with the main CRM.

  • Agents accessed and updated property data anytime, anywhere.
  • Lead updates synced instantly.
  • Productivity increased significantly in field activities.
High-Performance Property Search Portal

We developed a SQL Server-powered search engine with optimized indexing and caching, fully integrated with ASP.NET MVC.

  • Handled 40M+ listings seamlessly.
  • Search results retrieved in under 2 seconds.
  • Built for future-ready scalability on Microsoft Azure.
Map-Based Search & Geofencing

We designed the frontend with Razor Views and Bootstrap, ensuring responsive, user-friendly interfaces integrated with Map APIs.

  • Interactive maps provided dynamic property updates.
  • Custom geofencing enabled precision-driven searches.
  • Improved buyer-seller matching accuracy.
Advanced Analytics & Comparable Reports

We re-engineered reporting and analytics using optimized SQL Server queries and Entity Framework for speed.

  • Report generation reduced from 2 minutes to under 2 seconds.
  • Real-time dashboards tracked sales performance and demand.
  • Data-backed insights supported faster decision-making.
SaaS Solution with Seamless Integrations

To ensure scalability, we deployed the solution on Microsoft Azure with auto-scaling and load balancing.

  • Enterprise-grade uptime and performance during peak traffic.
  • Seamless integrations with property portals, GIS/Map APIs, e-signature, and payment systems supported faster deal closures and smoother digital transactions.

Results and Impact

Faster
Closures

Sales cycle cut by 22%, speeding up transactions.

Higher
Productivity

Agent efficiency up 40% with automation & mobile.

Better Conversions

Lead-to-deal rate grew from 12% to 19%.

Improved Experience

Instant property search via maps & geofencing.

Performance Boost

Reports generated in under 2 seconds.

Conclusion

This project proves our ability to deliver scalable real estate software development and real estate portal development that directly addresses client challenges. By combining CRM for real estate, advanced analytics and cloud scalability, we empowered our client to achieve faster deal cycles and improved customer satisfaction.

At Infomaze, we don’t just deliver technology, we build solutions personalized to your business. Whether you want to hire ASP.NET developers for a specific module or you need a dedicated ASP.NET developer team for end-to-end delivery, we are here to partner with you.

Do you have a use case like this one?

Let us know! Our product experts can configure the best solution for your business.

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